Beauty & Essex
Interiors, Custom Furniture & Lighting, Branding, Menu Design, Restaurant Collateral
AvroKO pondered the bric-a-brac aesthetic of New York’s Lower East Side to create this restaurant in the old Katz & Sons furniture storefront. A mock pawnshop serves as the portal to a 250-seat dining space that nods to shopping of a different stripe: a fashion doyenne’s 1930’s department-store fantasy. Crescent-moon banquettes in dove gray upholstery invite diners to take in a jubilee of jewels, feathers, and fur, with an outsize wall “brooch,” a massive crystal chandelier, and sprays of peacock feathers adding touches of outrageous glamour.
- "The latest swoon worthy restaurant on the lower east side, Beauty & Essex is done up by crack interior designers AvroKO to look like an opulent jewelry store. "FAST COMPANY
- Haute Living
New York's Hottest Restaurants
- New York Magazine