New York
,
NY USA

Arlo Soho

Hotel
,
Est.
New York
,
NY USA
Hotel
,
Est.

About

Designed as a haven, respite and gathering place for urban explorers, the new Arlo brand was conceptualized and designed by Brand Bureau, and the hotel interiors were designed by its sister firm AvroKO.
Each Arlo hotel boasts a multitude of public spaces – including a music room where guests can explore tunes from a variety of eras and genres – which are built to accommodate a flurry of activities throughout the day. Guests can socialize and relax, work and meet, or dine and drink in the common spaces, connecting with other guests. The compact, efficient, and carefully-considered guest room designs feature warm, high-touch materials and clever elements like fold-down desks and closets with adjustable hanging pegs, which anticipate the needs of guests.
NYCxDesign Awards

Best Boutique Hotel

LOCATION
New York
,
NY USA
Size
89,700 ft² / 8,333 m²
CaTEGORY
Hotels
Client
Eagle Point Hotels
Keys
325
Where Outsiders Become Insiders

A community-driven micro-hotel

The design is based on travel and exploration, adventure, and self-expression. Generous public spaces, arranged around a courtyard, allow guests to mingle with each other and mix with locals from the surrounding neighborhood for a truly immersive stay. Guests can retreat from these lively social spaces to thoughtfully designed efficient rooms which provide all the comforts for a stay in the city.
Open Gallery
Arlo Soho is a home base for urban explorers

Feature Staircase

One of the foundations of the Arlo brand is dynamic self-expression. Color and pattern is used throughout the property adding pops of bold vibrancy complementing the monochromatic palette.
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"The aesthetic is monochromic but sleek - just how you may imagine a fabulous New York City apartment might look like."

Wallpaper*

Day to Night

Just off the lobby is a small bar that faces onto the courtyard. By day, the communal tables with custom reading lights make a great place to enjoy a coffee, work on laptops, or have informal meetings.
The rooftop bar is inspired by the urban skyline.
Play

Design details that reflect a lifestyle of self-expression and travel.

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OF

Awards & Accolades

Best Boutique Hotel
NYC x Design
Best Guestrooms
Sleeper AHEAD Americas Awards
New Concept of the Year
Sleeper AHEAD Americas Awards
"Brands revolutionizing the hospitality market."
Interior Design

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